Receta My New Company: Pop Karma
Far away in the sunshine are my highest aspirations. I may not reach them, but I can look up and see their beauty, believe in them, and try to follow where they lead. ~Louisa May Alcott
MindfulEaters, I am so sorry that I've been neglecting you! It's time to share the details of what has been taking me away from you. I mentioned before that I was starting a popcorn company, so here's the scoop.
As you can tell by many posts on snacking, I snack a lot. I've spent years looking for a mindful snack that was irresistible and healthy. A snack that had a minimal number of top quality ingredients that were carefully sourced. I also wanted to buy from a company that behaved as responsibly and sustainably as possible -- that honored its relationships, its employees, the environment, and its customers.
I searched for and dreamed about this snack for over 10 years, and since I never found it, I decided to create it. I've always known that it would be popcorn because it's an antioxidant-loaded whole grain AND it's a great base for layering flavors. If you've been reading this blog for a while, you may be able to tell that I believe our actions have a definite impact on our lives and the world around us. That is why the company is named Pop Karma.
I have lots of goals for the company, but we definitely aren't perfect. We will always try to get better though. Please keep us honest. Our brand pillars are:
Excellence in our products, our relationships and our actions
Authenticity in our communications, our food and our behavior
Responsibility for the environment, our partners, and each other
Inspiration for all that we encounter, including ourselves
We currently have a project on Kickstarter where you can learn more about us, help support us and get great pre-opening rewards. Thanks to all that have pledged and gotten us to 70%! For more information, our website is here.
I promise that I won't be taking excessively about Pop Karma here and we will go back to our regularly scheduled programming. I am, however, learning a lot from it and will share those findings here!
What I ate: Greek yogurt +blueberries + strawberries, grapes. cherries, blueberries, 6 squares dark chocolate, nuts, vegetable lo mein, 8 oz coffee + milk, 3 ears of corn, 36 oz milk, 40 oz milk
Exercise: 2 mile jog