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The first time I heard of Taiwan Excellence being introduced in the Philippines, I underestimated its importance. I told myself that I don’t buy things that are made in Taiwan. But after a few minutes, I started to question my earlier claim. I consulted the ever reliable Google and searched for famous Taiwanese brands. I was perplexed with the search results! I didn’t know that my storage devices and even some of my gadgets are from Taiwan. I didn’t even know that my old mobile phone is also made in Taiwan. So just in case you have plans of taking Taiwan Excellence a little too lightly, think again.
Filipinos love to buy imported goods. But unknown to many, consumers are not necessarily guaranteed that a…
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%20initially%20came%20up%20with%20a%20five-year%20plan%20to%20improve%20Taiwan%E2%80%99s%20international%20competitiveness%20by%20supporting%20its%20local%20brands.%20Part%20of%20this%20plan%20is%20the%20Taiwan%20Excellence%20campaign.%20Through%20this%20effort,%20Taiwan-based%20brands%20(consumer%20and%20business%20IT,%20fashion,%20arts%20and%20culture,%20sports,%20education,%20transportation%20and%20others)%20are%20scored%20by%20an%20international%20panel%20of%20judges%20based%20on%20the%20following:%20R&D,%20design,%20quality%20and%20marketing.%20If%20a%20brand%20has%20been%20evaluated%20to%20score%20well%20in%20these%20four%20categories,%20it%20will%20be%20allowed%20to%20carry%20the%20Taiwan%20excellence%20seal.%20The%20judges%20will%20then%20choose%20from%20the%20qualified%20brands%20and%20award%20the%20Silver%20and%20Gold%20Award%20recognition.%20It%E2%80%99s%20like%20choosing%20the%20valedictorian%20and%20the%20honor%20roll%20from%20a%20sea%20of%20graduating%20students.%3C/p%3E%3Cp%3EYou%E2%80%99re%20probably%20asking%20why%20this%20is%20important.%20I%20see%20it%20as%20Taiwan%E2%80%99s%20effort%20to%20ensure%20the%20consuming%20public%20that%20they%20are%20getting%20what%20they%20paid%20for.%20It%20also%20serves%20as%20an%20assurance%20that%20the%20brands%20value%20the%20trust%20given%20to%20them%20by%20their%20consumers.%20As%20a%20consumer,%20I%20want%20to%20be%20assured%20that%20I%20am%20getting%20the%20value%20of%20every%20cent%20I%20paid%20for%20a%20specific%20product.%20Let%E2%80%99s%20put%20it%20this%20way.%20If%20you%20go%20inside%20a%20doctor%E2%80%99s%20clinic,%20odds%20are%20you%E2%80%99ll%20see%20the%20doctor%E2%80%99s%20diploma,%20awards%20and%20recognition%20on%20the%20wall%20of%20his/her%20clinic.%20It%E2%80%99s%20the%20doctor%E2%80%99s%20way%20of%20telling%20his/her%20patients%20that%20he/she%20is%20qualified%20and%20is%20deserving%20of%20their%20trust.%3C/p%3E%3Cp%3ENow,%20Filipinos%20also%20get%20to%20benefit%20from%20Taiwan%20excellence.%20I%E2%80%99m%20the%20type%20of%20buyer%20who%20scrutinizes%20the%20labels%20of%20the%20products%20I%20am%20buying.%20I%20look%20for%20the%20expiration%20date,%20ingredients%20used%20and%20even%20the%20nutritional%20facts%20of%20every%20food%20item%20I%20buy.%20It%20also%20helps%20when%20there%20are%20seals%20from%20trusted%20and%20incredible%20organizations%20to%20ensure%20the%20buyers%20that%20the%20product%20is%20of%20high%20quality.%20So%20just%20in%20case%20you%20find%20yourself%20buying%20Acer,%20Asus,%20BenQ,%20Draytek,%20HCG,%20KingCom,%20KW%20Trio,%20Kymco,%20MSI,%20Silicon%20Power,%20Sym,%20Transcend,%20and%20other%20brands%20from%20Taiwan,%20look%20for%20the%20Taiwan%20Excellence%20seal!%3C/p%3E%3Cp%3ETo%20know%20more%20about%20the%20Taiwan%20Excellence%20campaign,%20visit%20their%20website%20and%20Facebook%20page.%20Let%20us%20all%20discover%20Taiwan%E2%80%99s%20best!%3C/p%3E%3Cp%3EAll%20opinions%20expressed%20here%20are%20my%20own.%20Just%20because%20something%20worked%20for%20me%20does%20not%20necessarily%20mean%20that%20it%20will%20work%20for%20you%20too,%20the%20same%20way%20that%20I%20don%E2%80%99t%20post%20selfies%20just%20because%20everybody%20else%20is%20doing%20it.%20Everything%20on%20this%20blog,%20unless%20otherwise%20stated,%20belongs%20to%20me.%20Plagiarism%20is%20stealing.%20And%20the%20Bible%20made%20it%20clear%20that%20thou%20shalt%20not%20steal.%20=)%3C/p%3E){kind=link}